{for all music related posts, see .Evolving.Music}
From the N.W.A. days to his tone setting 1992 gangsta rap album The Chronic and its follow-up, 1999's The Chronic 2001, Dr. Dre has been innovative, imaginative and a savvy entrepreneur when it comes to his music, production and artist discovery. He even had the good sense to abandon the Death Row ship before it sank. But 7 years is a long time between first and second albums, and he's trumped that now as it's been 9 years since the second.
According to Dre, however, the long rumored final solo project he's been working on for years, entitled Detox, is just around the corner. And in conjunction with Detox, Dre has teamed up with some liquor specialists to release a cognac, as well as sparkling flavored and regular flavored vodka. This type of collaboration is an interesting mixmatch of music and alcohol product, and embodies some of the themes we've been examining and discussing here at Evolving Music in terms of the new methods artists are using to cross-promote and increase revenue.
For more on the good Doctor's booze plans, click here.
Thursday, August 7, 2008
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